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METIS COMMUNICATIONS
Courtney Hurst
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courtney@metiscomm.com
January 30, 2009 — InternetRetailer.com
Turns out tool buyers don't often think about buying a second saw blade when they buy a saw. So Toolbarn.com Inc. started giving online customers a little nudge, and they responded by purchasing those second saw blades.
December 31, 2008 — DMNews Essential Guide to E-commerce
Amadesa VP of Product Management, Pete Olson, discusses strategies for increasing revenue through improved conversion and cites 2CheckOut.com, a leading online ecommerce solution provider, as a best practice.
December 8, 2008
VP of Product Management to present shopping cart optimization strategies to maximize search activities.
December 8, 2008
David Efergan assumes role of President and Chief Strategy Officer.
November 19, 2008
Latest application runs on the Amadesa Web site Testing and Personalization Platform and represents one component of several for on-site content targeting and personalization.
November 14, 2008 — MediaPost
Columnist and industry luminary Steve Smith chats with Amadesa VP of product management Pete Olson and VP of marketing and business development Rita Brogley about taking personalization beyond segmentation and the power of a truly optimized shopping cart.
July 18, 2008
Recognized for game-changing technology and market value.
March 17, 2008
Chicago, IL, March 17, 2008 – Amadesa, a Software-as-a-Service company providing website revenue optimization and onsite dynamic content display services, today announced that it has secured its first institutional financing round from Carmel Ventures. Carmel invested $5.4 million in the company and Shlomo Dovrat, Co-Founder and General Partner of Carmel Ventures, has joined the Company’s board of directors.
Amadesa™ updates name, focus of technology platform
Press Release
June 4, 2007
Company expands breadth and depth of services available to web sites looking for an optimization partner.
April 6, 2007
New York, April 6, 2007 – Amadesa™, Inc., the leader in website form maximization services, today announces that the company has accepted an invitation to present at the MarketingSherpa’s 7th annual Selling Online Subscriptions Summit 2007 in New York City. The event is held on May 7-8, 2007, at the New York Information Technology Center.
