Seeing is believing
News & Events
BT Gets Really Personal
Article
June 17, 2009 — Behavioral Insider
Behavioral Insider's Laurie Sullivan chats with Amadesa's Avi Kedmi, Shlomo Lahav and Pete Olson about the company's Behavioral Targeting capability and its power in personalizing each web site visit.
June 16, 2009 — MediaPost
MediaPost's Gavin O'Malley writes about Amadesa's Behavioral Targeting Algorithm in the June 16th "Online Media Daily."
Amadesa Adds Site-Side Behavioral Targeting to its Continuum of Personalization Solutions
Press Release
June 15, 2009
Amadesa today at the 2009 Internet Retailer Conference & Exhibition announced the official launch of its automated, site-side Behavioral Targeting capability
June 3, 2009 — Visibility Magazine
Pete Olson, Amadesa's Vice President of Product Management, presents a blueprint for personalizing web sites. Read his thoughts on how the personalization journey can help customers create dynamic “sites of one” for its visitors.
Amadesa Named AlwaysOn East 100 Winner
Press Release
May 21, 2009
E-business optimization provider selected as technology innovator in the “Enabling Tools and Devices” category for 2009
May 11, 2009 — 1to1 Magazine's Marketing XFactor
Read about how Chicago.com achieved double-digit percentage lifts in click through rates by leveraging Amadesa’s Customer Experience suite. The company was able to gain actionable insights and generate additional advertising revenues through testing elements, some as simple as the colors of a call to action button.
May 7, 2009
Visit the Amadesa team at Internet Retailer Conference & Exhibition in Boston, June 15-18, 2009. Amadesa willl be at booth #1149. Stop by to learn about the latest innovations in web site optimization through testing and personalization. To schedule a meeting, please Contact Us
Amadesa Appoints Tom McGurran Vice President of Sales
Press Release
April 27, 2009
McGurran brings global industry experience to respond to rising demand for products that boost ROI and conversions.
April 24, 2009 — E-Commerce Times
Pete Olson, Amadesa's Vice President of Product Management, chimes in on one of the etailer's biggest headaches -- shopping cart abandonment -- and the solution for curing the problem.
March 31, 2009 — MediaPost
Read Pete's thoughts on content personalization and how Web site owners can improve relevance and engagement for its visitors.