Avi Kedmi

Avi founded Amadesa in 2005 with a passion for delivering solutions that improve the marketer’s interactions with each website visitor. Today, Avi provides the strategic vision and leadership for Amadesa while delivering the original premise. 

Avi has an extensive background in product development which includes roles as Director of Product Management at Mainsoft, a first mover in developing cross-platform technologies that interoperate Windows and open systems. At Mainsoft, Avi was instrumental in defining and launching the company’s first product. Prior to Mainsoft, Avi was a Product and Project Manager at Consist Systems, where he was responsible for leading two teams that were developing .NET and Java financial systems. 

Avi received a BA degree in Computer Science, with honors, from the Interdisciplinary Center (IDC) in Herzliya, Israel and an MBA from Kellogg’s Recanati Executive Management Program at Northwestern University (Evanston and Tel Aviv).

Avi is a member of Amadesa’s Board of Directors.